This is a marketing course called Consumer Behavior, so please write an essay based on this perspective. The essay is focused on critical evaluation of literature including the 4 provided ones, and a list of ones you find yourself. Do not just list references but develop 3 arguments from this literature on the topic of commensality. The 4 literature given should be the core material to develop arguments and find more literature to make the argument stronger. Please make sure there is a strong link between the 3 arguments so that the essay is coherent. The structure of the essay should be 10% intro, 80% 3 arguments body, 10% conclusion.