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Running Head: DATABASE DESIGN & MANAGEMENT 2

DATABASE DESIGN & MANAGEMENT 2

Executive Summary

The business selected for the case study report is Apple Inc. This is a company in the manufacturing industry whose headquarters are in California, US. The business is concerned with the manufacturing supply of consumer electronics. Because of the rising demand for business goods and services and competition from other companies, the business is facing challenges in addressing emerging issues in the manufacturing industry. Addressing the challenges raises has remained problematic because there is limited information. In this light, implementing a database solution is important because it will aid in gathering, managing, and sorting data from all aspects of the business. This will eventually facilitate the tasks the business has ventured into.

Business Case

Huang et al. (2018) define data management as “the process of ingesting, storing, organizing and maintaining the data created and collected by an organization.” When there is efficient management of data in an organization, the deployment of an IT system remains crucial. With IT systems in place, the provision of analytical information which can aid decision-making in the organization remains a success. Business managers and executives always find it easy to run and sustain the business. Data management is made up of diverse functions which collectively work together to ensure data availability in the cooperate IT systems is reliable, confidential, and accurate. The better part of the job needed is normally executed by IT teams. However, business users typically take part in decision-making.

Business Background

According to Ghobakhloo (2018), “manufacturing is the process of converting raw material and components into the final product to sell in the marketplace for public consumption”. Although there exist different categories in the manufacturing industry, the paper sought to examine a business under the electrical equipment industry. The business to be examined will be Apple Inc. Apple Inc. refers to an American multinational and technological firm concerned with electronic brands. The company’s headquarters are based in California. The core business of Apple Inc company is designing, manufacturing, developing, and selling consumer electronics, software, and also provision of online services. The business is ranked among the best and largest tech companies across the globe with more than 123,000 employees. The employees are distributed within 500 retail stores across the globe. The bestselling products of the company are iPhones smartphones and iPad tablets (NIK, 2019). The business model of Apple is based on innovation together with consumer-centric devices. The company has managed to remain relevant because of its ability to understand the dynamics of its customers and develop devices that can easily solve the challenges folks are facing. In addition, the company can develop gadgets and devices that are user-friendly and hence increasing their demand in the market.

Business Impact

Proper data management has helped Apple Inc. minimize potential errors that might have impacted the normal operations of the organization. Through data management, the business has been able to come up with policies that aid in building trust in the data that is being used in making crucial decisions within the organization. The positive impacts that Apple has undergone as a result of data management include but are not limited to; enjoying full access to high-quality data that has been used in the analysis of business operations. With high-quality data, the decisions that will be arrived at by the organization will remain viable and support the growth of the business. Second, the impact is ensuring that any available information has been maintained under provided regulations. Apple has been able to remain compliant in the broader manufacturing industry because of the presence of enough, quality and relevant data. The last impact is that the business has been able to establish the right architecture of data which is totally in line with the needs of the enterprise in the industry. It should be understood that further data analysis aids employees and management of Apple Inc find precisely what they are looking for and hence, addressing the issues they might be facing.

Database Solution

Goathood, M. (2018). The future of manufacturing industry: a strategic roadmap toward Industry 4.0. Journal of Manufacturing Technology Management. Retrieved from

Huang, Y., Chen, Z. X., Tao, Y. U., Huang, X. Z., & Gu, X. F. (2018). Agricultural remote sensing big data: Management and applications. Journal of Integrative Agriculture17(9), 1915-1931. Retrieved from

NIK SOH, N. N. (2019). AN ANALYSIS OF AN EXPLANATION OF APPLE INC. retrieved from

Obradović, T., Vlačić, B., & Dabić, M. (2021). Open Innovation in the manufacturing industry: A review and research agenda. Technovation102, 102221. Retrieved from

Wyszomirski, M., & Gotlib, D. (2020). A Unified Database Solution to Process BIM and GIS Data. Applied Sciences10(23), 8518. Retrieved from