The following also appears in the Course Information module, Developing the Strategic Plan section:
The strategic plan should include the following:
Executive Summary
Current Performance Analysis/Mission, Vision, Values
Strategic Plan Goals and Rationale
SWOT Analysis
Strategic Objectives (short-range, mid-range, long-range) employing Balanced Scorecard; Implementation Plan
Communication Plan
Summary
References
Appendices
The paper should be between 40 – 50 pages, double-spaced, adhere to APA guidelines, and conform to generally accepted standards of scholarly writing and criteria for written papers included in the Course Description module. Particular attention will be placed on the comprehensiveness of the plan, the quality of writing and organization, the extent to which assertions and claims are credibly supported, the reasoning and critical thinking demonstrated throughout the plan, the relevance of goals and objectives, demonstrated mastery of material covered throughout the program, and relevance of the resources consulted in the development of the plan.
